2009 Social Media Marketing Summit

The following speakers spoke at the 2009 Social Media Marketing Summit, which was held on November 30, 2009.  Their presentations were informative and conversational and attendees were given an opportunity to ask questions directly to these experts.

“Real estate professionals, and that includes realtors, mortgage professionals and others, need to embrace social media. Not as a silver bullet. Not as a magic pill. But as a part of their overall strategy of sales and customer service…To ignore them is to commit professional suicide.”

- Karim Kanji, Techvibes.com, December 2009

After the conference, over 60 attendees were assigned complimentary and exclusive private access to the presentation materials and access to videos of each presentation so you could refer to the material when you are back at your place of work implementing what you learned.

Agenda For Last Year’s 2009 Summit

8:00 am Registration & Continental Breakfast

9:00 am Welcome

9:15 am Marketing Trends You Need to Know – Erika Lang

10:00 am Social Media Marketing In Practice

10:45 am Networking Break

11:00 am Going Mobile – Karthik Ramakrishnan

11:45 am Blogging As Fast As I Can – Richard Silver

12:30 am Lunch

1:30 pm Step 1: Defining Your On-Line Brand – George O’Neill

2:15 pm Step 2: Using Twitter, Facebook, LinkedIn – George O’Neill

3:00 pm Networking Break

3:15 pm A Marketing Ground Shift Is Occurring – Tom Lebour

3:45 pm Step 3: Roundtable – How To Do Social Media Right

4:30 pm Step 4: Key Learnings and Take Aways – George O’Neill

5:00 pm Conclusion

Keynote Speakers


Erika Lang, The Globe and Mail

10:00 am Social Media Marketing In Practice


Tom Lebour, President Toronto Real Estate Board



Session Speakers

Mark Evans, Principal with ME Consulting


Richard Silver, Sales Representative, Bosley Real Estate and Active Blogger


Karthik Ramakrishnan, Vice President Technology, Gazoo Mobile

George O’Neill, Founder Real Estate Technology Toronto Meetup, Event Organizer, Sales Representative With Royal LePage Estate Realty, Video Blogger

George O'Neill